Consumer Product, Works



Proposal of fashionable rain gear “AMAGU” using “texture printing technology” to reflective material. AMAGU is a fashionable rain gear that printed texture on the raincoat and umbrella reflective material. AMAGU has three features: “high fashion as rain gear”, “functionality to shine in response to a light source”, “safety that can be used even at night”. It makes it possible to take nice photos like instant shooting on rainy days and evening. Utilizing the properties of reflective materials, AMAGU brings a new experience to the everyday of rainy days as well as enjoyment.

Client :  八欧産業株式会社(2017年度東京ビジネスデザインアワード